Nestlé might be in the middle of a PR crisis thanks to Greenpeace, but some of its biggest issues this week have come from its response through social media.
Last week Greenpeace launched a full-on attack …

I recently met Andy Clayton through our @simplybusiness twitter. He manages two stores – Newark and Lincoln – within the Printing.com empire. Andy talked about his strategy about opportunities for using social media to communicate …

“How do I attract more customers to my website?” It’s almost become on a level of: “Is there life after death?” In this article I’m not going to answer this question, but I can give some tips to small businesses on how they can attract the right customers to their website without having to spend a large amount of money.